Residential Rental Investors Form Trade Group

On March 26, Mortgage Daily published an article titled Residential Rental Investors Form Trade Group.

Residential Rental Investors Form Trade Group

Association based in D.C.

How do you know when an industry is getting serious?

When it forms a trade group.

And that’s what the burgeoning business of big-money-backed single family rental homes did today.

A handful of the single-family rental giants that scooped up at least 130,000 homes in Southern California and elsewhere over the last two years launched the National Rental Home Council on Wednesday, a Washington, D.C.-based operation that will “educate” and “advocate” about the “professionally-managed single-family rental industry.”

The coalition includes arms of Wall Street giant Blackstone Group, Santa Monica-based Colony Capital, Agoura Hills-headquartered American Homes 4 Rent, and Oakland’s Starwood Waypoint Residential Trust. Combined, these firms and a few others have spent billions of dollars over the last two years buying up thousands of homes, with an aim to become giant landlords.

The group’s website is full of data and stories about the upsides of renting instead of owning your house, the benefits of “professionalizing” property management and the neighborhood and economic impacts of all this home-buying.

“Our investment in local communities helps to create new jobs through renovation and property management, and drives economic growth by providing income for local businesses and tax revenues for state and local governments,” said Justin Chang, chief executive of Colony American Homes, in a statement. “Our investment in local communities contributes to a vibrant and stable single-family rental market nationwide.”

And while the Home Council has no stated legislative agenda, it could also provide a forum to push back against growing criticism of the big buy-to-rent sector from housing groups and homeownership advocates, who say it’s crowding out first-time buyers and potentially driving up rents. Earlier this month, 78 such groups sent a letter to federal regulators asking for new safeguards to protect buyers and tenants as the single-family rental industry evolves.

“There are some eerie parallels between what’s happening now and the mortgage meltdown,” said Kevin Stein, associate director of the California Reinvestment Coalition. “In both cases, the overarching similarity is a drive for higher and higher profits without regard for harmful impacts on families and communities.”

A spokesman for the National Rental Home Council said the trade group was not formed in response to that criticism and has been in the works for some time.

Please click here to view the online article.

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Safeguard Properties is the largest mortgage field services company in the U.S. Founded in 1990 by Robert Klein and based in Valley View, Ohio, the company inspects and maintains defaulted and foreclosed properties for mortgage servicers, lenders, and other financial institutions. Safeguard employs approximately 1,700 people, in addition to a network of thousands of contractors nationally. Website: www.safeguardproperties.com.

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CEO

Alan Jaffa

Alan Jaffa is the Chief Executive Officer for Safeguard Properties, steering the company as the mortgage field services industry leader. He also serves on the board of advisors for SCG Partners, a middle-market private equity fund focused on diversifying and expanding Safeguard Properties’ business model into complimentary markets.

Alan joined Safeguard in 1995, learning the business from the ground up. He was promoted to Chief Operating Officer in 2002, and was named CEO in May 2010. His hands-on experience has given him unique insights as a leader to innovate, improve and strengthen Safeguard’s processes to assure that the company adheres to the highest standards of quality and customer service.

Under Alan’s leadership, Safeguard has grown significantly with strategies that have included new and expanded services, technology investments that deliver higher quality and greater efficiency to clients, and strategic acquisitions. He takes a team approach to process improvement, involving staff at all levels of the organization to address issues, brainstorm solutions, and identify new and better ways to serve clients.

In 2008, Alan was recognized by Crain’s Cleveland Business in its annual “40-Under-40” profile of young leaders. He also was named a NEO Ernst & Young Entrepreneur Of The Year® Award finalist in 2013.

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Esq., General Counsel and EVP

Linda Erkkila

Linda Erkkila is the General Counsel and Executive Vice President for Safeguard Properties, with oversight of legal, human resources, training, and compliance. Linda’s broad scope of oversight covers regulatory issues that impact Safeguard’s operations, risk mitigation, strategic planning, human resources and training initiatives, compliance, insurance, litigation and claims management, and counsel related to mergers, acquisition and joint ventures.

Linda assures that Safeguard’s strategic initiatives align with its resources, leverage opportunities across the company, and contemplate compliance mandates. She has practiced law for 25 years and her experience, both as outside and in-house counsel, covers a wide range of corporate matters, including regulatory disclosure, corporate governance compliance, risk assessment, compensation and benefits, litigation management, and mergers and acquisitions.

Linda earned her JD at Cleveland-Marshall College of Law. She holds a degree in economics from Miami University and an MBA. Linda was previously named as both a “Woman of Influence” by HousingWire and as a “Leading Lady” by MReport.

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COO

Michael Greenbaum

Michael Greenbaum is the Chief Operating Officer of Safeguard Properties, where he has played a pivotal role since joining the company in July 2010. Initially brought on as Vice President of REO, Mike’s exceptional leadership and strategic vision quickly propelled him to Vice President of Operations in 2013, and ultimately to COO in 2015. Over his 14-year tenure at Safeguard, Mike has been instrumental in driving change and fostering innovation within the Property Preservation sector, consistently delivering excellence and becoming a trusted partner to clients and investors.

A distinguished graduate of the United States Military Academy at West Point, Mike earned a degree in Quantitative Economics. Following his graduation, he served in the U.S. Army’s Ordnance Branch, where he specialized in supply chain management. Before his tenure at Safeguard, Mike honed his expertise by managing global supply chains for 13 years, leveraging his military and civilian experience to lead with precision and efficacy.

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CFO

Joe Iafigliola

Joe Iafigliola is the Chief Financial Officer for Safeguard Properties. Joe is responsible for the Control, Quality Assurance, Business Development, Marketing, Accounting, and Information Security departments. At the core of his responsibilities is the drive to ensure that Safeguard’s focus remains rooted in Customer Service = Resolution. Through his executive leadership role, he actively supports SGPNOW.com, an on-demand service geared towards real estate and property management professionals as well as individual home owners in need of inspection and property preservation services. Joe is also an integral force behind Compliance Connections, a branch of Safeguard Properties that allows code enforcement professionals to report violations at properties that can then be addressed by the Safeguard vendor network. Compliance Connections also researches and shares vacant property ordinance information with Safeguard clients.

Joe has an MBA from The Weatherhead School of Management at Case Western Reserve University, is a Certified Management Accountant (CMA), and holds a bachelor’s degree from The Ohio State University’s Honors Accounting program.

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Business Development

Carrie Tackett

Business Development Safeguard Properties